Branding Photos For Businesses in Fort Collins, Cheyenne, Laramie and the Denver Area
Branding photos are more than headshots. They help people get to know the real stories behind you and your business, creating a treasure trove of images for you to use on your website, on social media platforms and in print materials. I'm a Fort Collins branding photographer who will guide you through the process of creating powerful photos that help convert clicks into customers.
- Photos that showcase the WHO behind your business in interesting, on-brand settings
- Images with a strong visual identify that show exactly WHAT makes your business unique
- Brand-specific imagery to clarify the WHY behind your business
- Photos showing HOW you solve problems for your customers and clients
What exactly are Branding photos?
For Fort Collins Businesses ready to showcase their brand in its best light.
Branding Photos Set You Apart From Your Competitors
If something doesn't live online, it seems it doesn't exist. But your customers are still craving sincerity and connection. They might land on your page, but you need them to take action.
Headshots, lifestyle photography, and behind-the-scenes photos help your customers connect with you on a human level. Branding photos help people see why you do what you do, how you do it, and who they are supporting by hiring you or purchasing from you. Help your clients and customers feel good about supporting your business
Branding photos convert clicks into customers.
The Result...
A entire library of photos that tell the story of your brand.
Branding photos in Fort Collins and Cheyenne to help you connect with your customers.
Branding Photos are a Digital Treasure Trove of Photos
The "Who"
Headshots
We will take a series of headshots that showcase the people behind your business. Headshots can be taken anywhere....in-studio, outside, in your work environment or in your home. As we work together, I can help you decide which look and feel for headshots might fit your brand best. If you have a location in Fort Collins, Cheyenne, or Laramie, we can also take headshots in recognizable places around town. I am a Fort Collins branding photographer who is familiar with locations around Old Town with amazing light and backgrounds.
The "What"
Product or service Photos
Part of your branding session will showcase the service your provide or your product. We might showcase something you've created, or we might show images of you providing your service. For example, if you are a realtor, we might show you walking a client through a home.
The "How"
Lifestyle Photos to Show how you work
Your branding session will also show photos of how you work, or you during the process of day to day tasks. The lifestyle portion of your session might also involve other people who are important to your business. For example, if you're a blogger who writes about family life, we might showcase you hanging out with your family. If your dog regularly shows up on your social media feed, we will grab a few of your furry "employee" as well. If an active lifestyle is part of your brand, we might schedule a time when we photograph you on a hike in the mountains around Fort Collins or Laramie.
The above images were shot for Elevate Events Wyoming.
Where Do I Use Branding Photos?
Use your photos anywhere you like! Your session fee includes usage rights to all the photos in your online gallery.
Online
Your Website
In Print
Marketing Materials, Flyers, Business Cards
Social Media
Facebook, Instagram, Linked In
Branding Photos Might Be For You If...
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You want to up your online game and increase profit.
Your website is currently full of stock photography.
Put your best foot forward, both on your website and on social media platforms. Think about attending a vendor fair or an outdoor market. The booths that are messy and disorganized, where the employees look disheveled, don't really draw you in. Let's make your online "booth" look professional and polished. Branding photos draw people in, but more importantly, they help convert "looky-loos" to paying customers. Photos with purpose help increase your profits.
Nothing makes a customer more suspicious of your expertise than a website full of images that scream "stock." Stock is stale. People want the real deal and they want to know WHO is behind your business. A branding session will provide you with an entire collection of real photos to choose from and use on your website for years to come.
Your marketing plan needs a creative nudge.
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You want a more cohesive look to your brand.
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Lost on what to post on social media? Do you have a marketing plan, but just need some direction on content to post? Think of branding photos as a springboard for your marketing plan. Together, we will help narrow down your goals so that your branding photos are tailored around your marketing messages. Branding photos can be used to educate your clients and provide them with valuable content they won't find anywhere else.
Tired of your online platforms looking like a mishmash of random photos you've tried to puzzle-piece together? Branding photos provide a library of cohesive images that gel with your logo, your website colors, and your brand's overall style.
How Do Branding Photos Work?
Get in touch
Reach out by clicking the button below or by going to the Contact page in the menu or at the top of this page. Fill out an inquiry form and be sure to ask about branding photos.
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BOOK YOUR SESSION
We will narrow down dates for your session, and I'll send over a contract and deposit link. Once both of those are complete, your date is reserved.
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FILL OUT THE BRANDING QUESTIONNAIRE
I research each branding session thoroughly before the date of your shoot. To better understand your brand and any photo gaps you might have in your business, I will ask you to fill out a questionnaire that will help me get to know you and your needs for your branding session. From here, I will create a list of props and a mood board that will guide us in brand-specific messages during your session.
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